The Seoul city government on Friday opened a welcome lounge promoting the city's new slogan, "Seoul, My Soul," in a popular tourist destination in central Seoul, known for its preservation of traditional Korean houses called hanok.

The promotion set up in Bukchon Lounge, a sample hanok house the city government runs in the Bukchon Hanok Village, will receive visitors from 10 a.m. to 5 p.m. every day except Mondays and Lunar New Year, which falls on Saturday, city officials said.

The Bukchon Hanok Village is a neighborhood in Seoul's Jongno district, a famous tourist destination known for its restored hanok houses.

The promotion lounge includes an exhibition space-cum-photo zone adorned with lamps, furniture pieces and other objects featuring the new city logo and its unique color combination against the traditional hanok backdrop.

It also comes with a goods zone displaying commercial products featuring the city slogan and a DIY experience zone where visitors can create their own bookmarks.

"I hope many domestic and foreign visitors can visit this place during the Lunar New Year holiday season and feel Seoul City's warming welcome extended to them," Ma Chae-suk, a Seoul city official said. (Yonhap)